News
California's DROP platform hits 242, 000 sign-ups in its first 8 weeks
1+ day, 1+ hour ago (730+ words) California's DROP platform surpassed 242, 000 consumer sign-ups and 575 data broker registrations in eight weeks, with August 2026 as the compliance deadline. The California Privacy Protection Agency's Delete Request and Opt-Out Platform, known as DROP, registered over 242, 000 Californians and surpassed 575 data broker registrations…...
Google News
16+ hour, 23+ min ago (15+ words) IAB backs Seattle Children's Hospital in Washington wiretap case that could reshape ad measurement'PPC Land...
What Google actually looks for when it catches spam sites
1+ day, 1+ hour ago (1078+ words) Former Google Search Quality engineer Pedro Dias reveals how manual reviews, intent analysis, and fingerprinting actually work inside Google's spam detection systems. A former Google Search Quality engineer has pulled back the curtain on how the company's spam-fighting operation actually…...
Scammers are now targeting Google Ads agencies with fake client leads
1+ day, 1+ hour ago (755+ words) Digital marketing agencies are facing a new fraud wave in which scammers impersonate corporate clients to gain MCC account access, as warned on April 10, 2026. The case is a sharp illustration of how criminals are adapting their methods to the operational…...
Italy's Garante fines Intesa Sanpaolo "31. 8 M - one employee, 3, 573 victims
3+ day, 3+ hour ago (288+ words) Italy's Garante fined Intesa Sanpaolo "31. 8 M after one bank employee accessed 3, 573 customer accounts, including politicians, for two years undetected. Italy's Garante last month announced a "31. 8 million fine against Intesa Sanpaolo S. p. A. after a single bank employee accessed the private financial records…...
Cloudflare and ETH Zurich say AI bots are breaking the web's cache layer
5+ day, 5+ min ago (450+ words) Cloudflare data shows AI crawlers cause cache miss surges affecting human users, with 32% of network traffic automated and new cache architectures proposed. The research was published as "Rethinking Web Cache Design for the AI Era" at the 2025 Symposium on Cloud…...
FTC's 2026-2030 plan puts Big Tech, kids' data, and ad fraud in the crosshairs
5+ day, 1+ hour ago (441+ words) The FTC published its FY 2026-2030 Strategic Plan on April 3, 2026, setting enforcement priorities across antitrust, consumer protection, and children's online. That framing matters for the advertising industry. Performance metrics in the previous plan drew criticism for measuring activity rather than outcomes....
Linked In's Browser Gate: the full anatomy of a covert intelligence system
6+ day, 2+ hour ago (352+ words) New documents reveal how Linked In's Browser Gate system maps competitor tool usage, extracts trade secrets, and may breach criminal law across Germany, UK, and the EU. Extension detection feeds into a broader device fingerprinting system that the investigation identifies…...
Bavaria's data watchdog hit a record 9, 746 complaints in 2025 - and AI is partly to blame
5+ day, 4+ hour ago (18+ words) PPC Land...
China's 2026 privacy crackdown targets adtech, apps, and facial recognition
6+ day, 21+ hour ago (393+ words) China's CAC, MIIT, and MPS launch 2026 enforcement campaigns targeting internet advertising data practices, apps, SDKs, and facial recognition in six sectors. The joint announcement was signed by the Cyberspace Administration of China (CAC), the Ministry of Industry and Information Technology…...