News
Fifty Hires Audience Scan's Charlie Firebrace as Growth Director
9+ hour, 57+ min ago (313+ words) by Exchange Wire Press Box on 9th Apr 2026 in News Fifty, the audience intelligence and media solutions partner, today (9th April, 2026) announced the appointment of Charlie Firebrace, formerly head of strategy and partnerships at Audience Scan, as its new growth director. Bringing…...
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1+ week, 12+ hour ago (13+ words) Attekmi's Roman Vrublivskyi on Ad Tech Trends, Ad Strategy, and AI'exchangewire. com...
Digital Element Announces NAT Detector " Industry's New Standard for Accurate IP Geolocation & Risk Intelligence - Exchange Wire. com
2+ mon, 1+ week ago (209+ words) by Exchange Wire Press Box on 27th Jan 2026 in News Digital Element, a global leader in IP intelligence and geolocation solutions, today (27th January, 2026) announced the launch of NAT Detector, a new feature within Net Acuity, its industry-leading IP intelligence database," designed…...
Axeptio Achieves ISO 27001 Certification, Reaffirming its Commitment to Information Security - Exchange Wire. com
2+ mon, 1+ week ago (301+ words) by Exchange Wire Press Box on 27th Jan 2026 in News Axeptio has been awarded ISO/IEC 27001 certification, the international standard for information security management systems. This milestone formally recognises the company's long-standing commitment to data protection, fully aligned with its role…...
Digest: AI Race Intensifies as Anthropic Eyes IPO; Google Tests AI Overviews Merged with AI Mode; Eventbrite Acquired by Bending Spoons for $500m - Exchange Wire. com
4+ mon, 5+ day ago (381+ words) by Sheila Obeng-King on 4th Dec 2025 in News In today's Digest, we cover Anthropic hiring IPO counsel in its race against Open AI, Mistral unveiling new AI models, as well as Sam Altaman declaring "code red'. We also discuss Google testing…...
Intent IQ Powers Cookieless Identity for EXTE - Exchange Wire. com
7+ mon, 1+ day ago (298+ words) Intent IQ, a leader in privacy-first identity resolution, announced the results of its strategic partnership with EXTE, a global advertising technology platform focused on unlocking the full potential of digital media through a unified, full-stack infrastructure. Since late 2024, EXTE has…...
Pixalate's Q2 2025 EMEA Click Fraud Benchmark Reports for Mobile Apps, Desktop Web, & Mobile Web - Exchange Wire. com
6+ mon, 6+ hour ago (131+ words) by Exchange Wire Press Box on 9th Oct 2025 in News Pixalate's data science and analyst team analysed more than 45 billion global open programmatic advertising transactions across desktop web, mobile web, and mobile app traffic to compile these reports in Q2 2025. EMEA desktop…...
Pixalate's Q2 2025 LATAM Click Fraud Benchmark Reports for Mobile Apps, Desktop Web, & Mobile Web - Exchange Wire. com
6+ mon, 2+ day ago (176+ words) by Exchange Wire Press Box on 8th Oct 2025 in News Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics," released the Q2 2025 Latin America Click Fraud Benchmarks Report."The report highlights various types of click-related invalid traffic (IVT)…...
Pixalate's Q2 2025 North America Click Fraud Benchmark Reports for Mobile Apps, Desktop Web, & Mobile Web - Exchange Wire. com
6+ mon, 3+ day ago (136+ words) by Exchange Wire Press Box on 7th Oct 2025 in News Pixalate's data science and analyst team analysed more than 45 billion global open programmatic advertising transactions across desktop web, mobile web, and mobile app traffic to compile these reports in Q2 2025. North America…...
Double Verify Introduces DV AI Verification" to Identify & Manage Agent Interactions & Avoid AI Slop - Exchange Wire. com
5+ mon, 5+ day ago (435+ words) by Exchange Wire Press Box on 4th Nov 2025 in News Each month, DV analyses nearly 2 billion interactions with both declared and undeclared AI agents " activity assessed through a deep intelligence layer built to enhance transparency, accountability, and performance." DV AI Verification…...