News
Impact.com just kicked Honey off its network for hiding cookie theft
2+ hour, 42+ min ago (1134+ words) Impact.com just kicked Honey off its network for hiding cookie theft'PPC Land PayPal's Honey browser extension this week faced another significant business setback when Impact.com removed the extension from its Discovery Marketplace and temporarily suspended its account. According…...
IAB Europe seeks industry input on ID solutions mapping
3+ hour, 15+ min ago (461+ words) IAB Europe this week launched an initiative calling for advertising technology companies to contribute to its comprehensive addressability and measurement solution mapping. "Across committees, markets, and conversations, we see the same challenge: a lack of shared, practical knowledge about available…...
France's privacy watchdog just changed how cookies work across your devices
18+ hour, 43+ min ago (1120+ words) France's data protection authority CNIL today published its final recommendations on cross-device consent mechanisms for cookies and trackers, marking the conclusion of a public consultation process that began in April 2025. The guidance establishes concrete requirements for organizations seeking to implement…...
Infillion teams with Yobi to crack walled garden automation on the open web
1+ day, 12+ hour ago (222+ words) Snow emphasized that Infillion's open platform makes it possible to activate these models across channels, "proving that open ecosystems deliver better performance than closed systems." Infillion operates as the industry's first agent-native media execution platform, built on the principle that…...
Google's AI assistant learned to read your Gmail inbox—here's what changed today
2+ day, 10+ hour ago (615+ words) Josh Woodward, Vice President at Google Labs for Gemini & AI Studio, announced the feature through a blog post published today at 6:00 AM Eastern Time. "The best assistants don't just know the world; they know you and help you navigate it,…...
California data broker fined $45,000 for selling health condition lists
1+ week, 1+ day ago (356+ words) The company's marketing materials advertised access to what it described as a national consumer database containing over 114 million households and 231 million individual names and addresses "available for precise targeting and segmentation." Pricing started at $40 per thousand records with a minimum…...
Google's hidden data controls let advertisers block tag tracking
1+ week, 2+ day ago (726+ words) Unnoticed Google Tag feature enables advertisers to block advertising, analytics, and diagnostic data collection when users deny consent across platforms. According to Simo Ahava, co-founder at Simmer and partner at 8-bit-sheep, the configuration "has probably flown under the radar for…...
AI agents caught masquerading as humans to bypass website defenses
1+ week, 3+ day ago (1565+ words) xAI's Grok triggered 16 requests from 12 IPs using spoofed user agents while legitimate AI crawlers adopt adversarial tactics to evade detection systems. AI agents from major technology companies have abandoned traditional identification protocols and adopted the same tactics as malicious scrapers…...
How GDPR strangled European tech before it could compete
1+ week, 6+ day ago (1112+ words) New research reveals privacy regulation drove US investors from Europe, cutting venture capital by 20% and forcing tech startups to rely on local funding ill-equipped for global growth. Your go-to source for digital marketing news. This represented more than $1.58 billion per…...
Cloudflare CEO predicts three outcomes for web's AI future
4+ mon, 2+ day ago (1007+ words) Matthew Prince outlines scenarios from content creator extinction to AI oligarchy control, positioning pay-per-crawl as solution to preserve open web publishing. Cloudflare CEO Matthew Prince delivered stark predictions about the web's future during an August 30 interview, outlining three distinct scenarios…...