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News
Nielsen's Ad Intel now tracks CTV spend across nine Italian platforms
2+ day, 7+ hour ago (449+ words) Nine streaming services including Netflix and RaiPlay now appear in Nielsen's Italian spend data, following earlier rollouts in Germany, the UK, and Australia. Nielsen added streaming ad data to a tool that tracks how much companies spend on advertising in…...
Google loses fight to strip 90%+ of unique queries from EU rivals' data
2+ day, 7+ hour ago (1665+ words) Rival engines and AI chatbots get daily records, NUTS 3 location and 5-year access at cost-based prices. What does the full text show about Alphabet's campaign? The European Commission's full reasoning behind its July 16, 2026 order on Google Search data runs to…...
Searches with words used by under 50 people won't reach Google rivals
2+ day, 8+ hour ago (729+ words) Rival engines and AI chatbots only get records where 1,000 signed-in users share region, device and language. First data deliveries could come in early 2027. Rival search engines and AI chatbots seeking access to Google's European search logs will receive a heavily…...
Google's Gemini gains a Windows desktop app opened with Alt + Space
2+ day, 8+ hour ago (720+ words) Google's page gives the release a one-minute reading time and an audio version lasting two minutes and one second. Its substance fits under three numbered headings, followed by a closing paragraph on performance and availability. The download sits at gemini....
Publishers spent $113m in one month buying back their search traffic
2+ day, 18+ hour ago (804+ words) Publishers spent $113m buying paid search in July 2026, up 274% in three years, as AI Overviews now answer nearly 100% of Google's People Also Ask results. There is a number now for what the collapse of organic search referral traffic costs the news…...
Google's Meridian GeoX exits beta claiming 31% cheaper geo experiments
3+ day, 4+ hour ago (743+ words) Advertisers also get 94% faster design generation, plus JAX by default in version 2.0.0. Whether the savings hold outside Google's own tests remains unproven. Google today marked the general availability of Meridian GeoX, its open-source geographic experimentation tool, during a community livestream…...
Base44 gains native Google Ads campaign management inside its chat builder
3+ day, 6+ hour ago (684+ words) Builders get an auto-generated ads account and creative pulled from the app itself, with billing through Wix. Where does that sit against Google's proxy rules? Base44 today added Google Ads Performance Max campaign creation to its chat interface and dashboard, a…...
Google gives AdSense publishers 30 days to opt out of fallback banners
3+ day, 11+ hour ago (1230+ words) Automatic activation lands on or after October 9 and reaches every site and app on the adsbygoogle tag, GPT or GMA SDK. What happens when no TC string arrives? Google today notified AdSense publishers that a new account-level control called "Maximize…...
Grindr pays £26m to settle UK claim over alleged HIV data sharing
4+ day, 19+ hour ago (867+ words) Two £13m instalments fall due in December 2026 and March 2027, covering 12,000 claimants. No liability admitted and no court finding on pre-2020 practices. Grindr Inc. resolved a group action in the High Court of England and Wales on September 2, 2026, agreeing to pay £26 million…...
Explaining Declared Age Range
5+ day, 6+ hour ago (455+ words) Declared Age Range is Apple's framework returning a user's age band instead of a birthdate. API mechanics, statutory bands, caching rules and open disputes. There is a second-order effect lawyers have flagged more loudly than marketers. An app that previously…...