7+ mon, 3+ week ago   (209+ words) Equiti Group, a global fintech leader, has appointed Noureldeen AlHammoury as Chief Market Strategist, a senior leadership role that aims to build on Equiti’s strong market insight capability, delivering timely, credible, and in-depth analysis for clients globally. Commenting on the…...

8+ mon, 1+ day ago   (286+ words) Shantelle Nagarajan is Campaign Middle East’s Reporter who covers marketing news which focuses...appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial...

4+ mon, 1+ week ago   (536+ words) When a bank’s new app crashes during a payment, when an airline’s check-in collapses on a Friday evening, when a telco onboarding flow breaks on the third step, the blame finds a face quickly. Product. Technology. Experience. Brand. Whoever’s name…...

1+ mon, 3+ week ago   (598+ words) We all know how digital has changed the marketing industry; for most industries digital is arguably the primary channel for brand engagement. And yet, it can be hard to gauge how our customers feel about these brand experiences, especially in…...

5+ mon, 2+ week ago   (192+ words) Reputation House, an international technology company that specialises in digital risk protection has launched a free diagnostic platform designed to help companies assess their exposure to digital and reputational risks. The platform, called RiskCheck, allows businesses to evaluate the stability…...